The Grammys

A record-breaking season of real-time storytelling for music’s biggest night.

  • Social Campaign Producer

  • Maximize audience engagement and visibility across the 2021 GRAMMY season through strategic social media content.

  • Produced over 200 graphics and 250 videos for key events including nominations, GRAMMY Week, MusiCares, and GRAMMY Day, collaborating closely with talent and live production teams.

  • Drove 18M mentions and over 70B impressions, amplifying the Academy’s digital footprint across platforms.

  • Social, Live Event Coverage, Talent-Driven Digital Assets