Blake Jesse

I’m Blake Jesse — a creative producer, strategist, and digital storyteller based in Los Angeles. Over the past decade, I’ve worked at the intersection of entertainment, media, food, and politics — producing campaigns and branded content that break through the noise and connect with people.

SKILLS

    • Creative Direction

    • Branded Content Development

    • Integrated Campaign Strategy

    • Digital Storytelling

    • Editorial Voice Development

    • Experiential & Event Concepting

    • Talent Collaboration & Direction

    • LGBTQ+ Inclusive Programming

    • Audience Development

    • Platform-Specific Story Architecture (YouTube, TikTok, Meta, etc.)

    • Scriptwriting & Copy Development

    • Influencer & Cultural Partnerships

    • Brand Tone & Messaging Strategy

    • Creative Producing (Pre → Post)

    • Studio & Field Shoot Oversight

    • Remote Broadcast & Livestream Management

    • Budgeting & Cost Optimization

    • Cross-functional Team Leadership

    • Vendor & Agency Collaboration

    • Production Workflow Design

    • Celebrity & Talent Booking

    • Location & Permitting Coordination

    • Script Supervision & On-Set Logistics

    • Branded Editorial Video Production

    • Live Event & Rally Logistics

    • Google Workspace + Microsoft Office

    • YouTube Studio & Analytics

    • Google Analytics

    • Asana, Monday, Basecamp, Jira

    • Meta Business Suite, TikTok Ads, X Ads

    • Klaviyo, Mailchimp

    • Hootsuite, Sprout Social

    • Shopify

    • Salesforce & Zendesk

    • Smartsheet

    • SEO & SEM Strategy

My superpower is taking big, ambitious ideas and translating them into stories that resonate — whether that’s through video, live events, editorial strategy, or global campaign rollouts. I’ve worked with brands like Coca-Cola, Applebee’s, and Disney, helping them speak to audiences with intention, clarity, and a little unexpected flair.

Career Snapshot

  • Scaled video output by 46% and increased retention by 18%, helping Bon App contribute to 30% of Condé Nast’s total revenue during its peak content boom.

  • Produced video content and defined early voice for them., setting a new standard for inclusivity and digital-first editorial across the Condé portfolio.

  • Led over 130 livestreams for Biden for President, transitioning campaign events to a studio model under COVID restrictions to sustain national reach and voter engagement.

  • Helped launch Coca-Cola’s first global streaming campaign on Amazon Prime, leading creative execution that boosted brand presence in 14 languages across five continents.

  • Produced Nasty Pig’s NYC Pride campaign and in-store pop-up, driving $1.5M in same-day sell-through by aligning creative, retail, and cultural timing.

  • Produced award-winning work for Coca-Cola, Applebee’s, and ASCO, earning honors from Cannes Lions, Clio Health, James Beard Foundation, and The Effies.

Where I’ve Been

Content Programming Manager, LGBTQ+ Lead: Leads content strategy and community programming across six global markets (USCA, APAC, UK, AUNZ, LATAM), increasing LGBTQ+ reach and platform retention through global campaigns and creator activations.

BIGO Live

2024 - Present

Content Producer & Marketing Manager: Produced influencer-led campaigns and the NYC Pride Nordstrom activation, driving $2M in revenue and a 20% lift in quarterly brand visibility.

Nasty Pig

2023

Integrated Producer: Managed award-winning branded content campaigns for Coca-Cola, Applebee’s, and Genentech. Led cross-functional production from pre- to post-launch and collaborated on submissions that earned Clio, Effie, and Cannes Lions wins.

Grey NY - WPP

2022 - 2023

Biden for President

Producer: Oversaw production for over 130 remote campaign events, including livestreamed speeches and press briefings. Developed new digital workflows to maintain public engagement during the COVID-19 pivot.

2019 - 2020

Condé Nast Entertainment

Programming Manager, Lifestyle Division: Developed data-backed content strategies across Bon Appétit and Epicurious, achieving 12% subscriber growth and 8M average views per episode.

2017 - 2022

Creative Producer, Food Division: Produced editorial and branded video content that contributed to 30% of company revenue. Earned two James Beard Award nominations and expanded output by 46%.

Associate Producer, them.: Helped launch Condé Nast’s first LGBTQ+ digital brand. Oversaw set design, video shoots, and foundational franchise development.

The Social Intelligence Agency

Social Campaign Producer: Produced digital campaigns and activations for Disney, JBL, The GRAMMYs, Microsoft, and Arclight Cinemas. Supported product launches and partnerships with Nicki Minaj, Vogue Japan, and Teen Beach Movie, achieving 850M+ impressions.

2016 - 2021