A Pride-month takeover that turned queer visibility into fashion and retail impact.

Producer & Shoot Director
Position Nasty Pig’s Pride Collection as a high-visibility, high-impact retail moment during NYC Pride.
Led creative production and campaign shoot for Nordstrom's NYC Men’s Store pop-up, aligning the launch with NYC Pride’s 2M+ attendees.
Sold through $1.5M in inventory and amplified brand presence through widespread media coverage.
Retail Activation, Campaign Shoot, Social