Logo of the American Society of Clinical Oncology (ASCO) featuring the text and a stylized globe design.

The Most Beautiful SOund

A powerful campaign that turned the sound of cancer dying into a global symbol of hope.

Gold Cannes Lion Logo
Gold Clio Award Logo

  • Integrated Producer

  • Create an emotionally resonant campaign that redefined how patients and professionals connect to the cancer treatment journey.

  • Partnered with Harvard and Mass General researchers to isolate the sound of cancer cell death and deliver it through immersive, experiential content.

  • Received support from 50K+ oncologists, over 250K organic impressions, and won a Gold Cannes Lion and Gold Clio Health Award.

  • Digital, Experiential, Broadcast Video

Coca-Cola logo in red cursive font on black background.

Coca-Cola’s first global holiday film series that merged streaming, storytelling, and seasonal magic.

Christmas Always Finds Its Way

Amazon Prime Video
Clio Silver Award Logo

  • Integrated Producer

  • Reimagine Coca-Cola’s holiday presence through a long-form, narrative-driven global campaign.

  • Developed and produced a three-part anthology series in partnership with Imagine Entertainment, distributed across 148 countries and 14 languages via Amazon Prime Video.

  • Contributed to a 0.6% global volume sales increase and earned a Clio Silver Award for branded entertainment.

  • Streaming, Digital, Global Campaign

Netflix logo in bold white text on a black background.

Condé Nast Digitization

  • Producer

  • Help launch and scale them., Condé Nast’s first LGBTQ+ and fully digital brand.

  • Produced video content and built visual identity frameworks that resonated with queer audiences, helping shape the editorial and brand tone during launch.

  • Catalyzed Condé Nast’s broader digital transformation, inspiring legacy brands like Teen Vogue, Allure, and Glamour to adopt digital-first models.

  • Digital, Social, Editorial Video

A historic brand launch that redefined digital media through queer storytelling and cultural leadership.

Applebee's logo featuring a stylized red apple with a green leaf and the green text 'Applebee's'.

Saucy Gloss

A viral beauty-meets-wings collab that rebranded Applebee’s as the sauciest date-night spot on the internet.

Bronze Cannes Lion

  • Integrated Producer

  • Reposition Applebee’s as a playful, date-night destination through an unexpected beauty-meets-food collaboration.

  • Partnered with Winky Lux to develop wing sauce-inspired lip glosses, launched with a music video directed by Hannah Lux Davis featuring real singles and social handles.

  • Campaign went viral, generated over 1.1 billion global impressions, and earned a Bronze Cannes Lion, plus shortlist honors from The One Show and PRWeek US/Global.

  • Social, Digital Video, Influencer, Music Video

Biden for President campaign logo with blue text, red stripes on the letter E.
Biden for President

Biden for President

Led a historic digital transformation of presidential campaigning during COVID-19.

  • Producer

  • Transition a national presidential campaign from in-person rallies to fully remote operations amid the pandemic.

  • Produced the launch rally in Philadelphia for 6,000+ attendees, then pivoted to manage over 130 live streamed events, including town halls, surrogate panels, and voter engagement programming.

  • Successfully executed a pandemic-era shift to digital campaigning, preserving reach, message control, and audience engagement nationwide.

  • Broadcast, Digital, Social, Print

Virtual meeting of the COVID-19 Advisory Council briefing with President Joe Biden on stage, two people seated at separate tables with American flags, multiple screens showing participants, and a large display reading 'Office of the President Elect Joseph R. Biden Jr.'
Biden for President 1